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The Penguin Writers' Guides series provides authoritative, succinct and easy-to-follow guidance on specific aspects
of written English. Whether you need to brush up your skills or get to grips with something for the first time, these
invaluable Guides will help you find the best way to get your message across clearly and effectively.
Business demands many different types of writing skills - from creating proposals and presentations to compiling
reports and briefings. This one-stop, no-nonsense guide shows you how to improve your writing at work: including how
to discover your strengths and weaknesses, how to identify your audience, how to develop your argument and keep
information flowing while avoiding overused jargon. It shows how to make the most of the language you use and make
your writing effective and influential.
Writing for Business is available from bookshops or from
Penguin's website. |
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"My deepest thanks to Clarity for ideas expressed simply, without jargon."
Yuda Tuval, Chairman, KPMG Consulting France
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