Wood Mackenzie

Energy industry analyst

Wood Mackenzie’s reputation is built upon the depth and quality of its analysis of the energy industry. In 2004, when the company embarked upon an initiative to improve the standard of writing and readability of its reports, it engaged Clarity to help.

Clarity has conducted training courses for most of Wood Mackenzie's energy industry analysts, advised on its new website and produced an in-house style guide.

Declan Ryan, Head of Upstream Research, said:

"Clarity has been of tremendous help in improving the standard and consistency of our writing, helping our analysts to communicate their sometimes quite complex analysis to clients in the most effective way."

www.woodmacresearch.com